Facebook’s latest News Feed update could be bad for online publishers — and good news for users who want more cute cat and baby photos. Facebook announced Wednesday it is limiting the amount of content from Pages, or the public profile created for brands, celebrities and media publishers a user follows. The News Feed will feature more posts from friends and family instead of posts from news companies.

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Maintaining a relevant and interesting News Feed is important to satisfying users, said Adam Mosseri, vice president for product management at Facebook. Many users, especially those with many connections, told the service important posts from close friends often do not appear on their News Feed, which prompted the company to introduce this new upgrade. READ MORE